Top Pediatric Sleep Coach Firm, Tiny Transitions, Debuts Business Coaching for Postpartum Providers

Tiny Transitions has trained a small army of sleep coaches throughout the country, equipping them not only to help babies sleep through the night but also to grow their businesses. They are now expanding their business coaching services beyond their own company, helping postpartum care providers around the globe expand their businesses.

“Our own specialists go through an intensive, six-month sleep consultant certification that helps them scale their businesses so they can reach more families in need,” said Courtney Zentz, Tiny Transitions Founder. “Our business coaching has worked so well with our in-house consultants that we are now making it available to other sleep coaches as well as doulas and lactation consultants.

Zentz has tremendous passion for spreading the word about postpartum resources. After leaving her 12-year career as a marketing executive to start a family, she soon found her perfectly organized world crumbling to chaos, fueled by a baby who wouldn’t sleep, postpartum anxiety, and parenting stress. She founded Tiny Transitions to assist families in getting their infants and toddlers to sleep through the night consistently so they can restore order to their homes.

As Zentz expands her business coaching services beyond her company’s own consultants, she said she is guided by her desire to help as many people as possible avoid the difficulties she encountered as a new mom.

“There are so many specialists who can make lives easier for worn out parents. My goal is to help as many practitioners in this postpartum space as possible connect with the families who need their services,” said Zentz.

Zentz’s business coaching program pairs intensive education with personalized coaching and mentoring to help postpartum caregivers stay motivated and well-equipped to succeed. Her course covers:

• Client management
• System design, pricing, and contracts
• Insurance reimbursement
• Affiliate and referral systems
• Search engine optimization
• Social media marketing
• Social selling and sales
• Content creation
• Press releases
• Podcasting
• Video editing
• Creating a mobile app and/or course

“There are some amazing practitioners out there, but just because they’re good at their craft doesn’t mean they know how to make their business run. We make sure that these caring, talented professionals aren’t held back by a lack of business skills or experience,” said Zentz.

Zentz is frequently consulted by major media publications such as Yahoo, Fatherly, Parentology, Romper, and The Sleep Sense Show. She has been recognized by Tuck as a Top 200 Sleep Professional and has been recognized for four years by her home city of Philadelphia as a “Best of Philadelphia” Sleep Consultant. For more information about Zentz’s new business coaching course for postpartum care providers, visit www.TinyTransitions.com.

About Tiny Transitions

Tiny Transitions helps families worldwide build healthy sleep habits and restore order in their homes. Their industry-leading certified infant and child sleep coaches offer gentle, customized sleep solutions through virtual and in-person consulting.