SterlingLeadsSocial.com Reveals Secrets to Increasing Facebook Ad Conversion

Industry: Social Media

In response to the growing problem of decreasing Facebook ad conversions, Sterling Leads Social has released an article that is designed to inform online advertisers the causes behind the problem and what they can do to stop the declining rates.

Frisco, TX (PRUnderground) April 8th, 2019

Last year, Facebook made changes to its News Feed algorithm which prioritized “meaningful interactions” from friends and family over content from brands. This signaled to social media marketers that they needed to up their ad game on the platform. Those social media teams who have not adjusted to this change suffered from drastic conversion rate decline.

In response to this, Sterling Leads Social, a Frisco-based digital marketing company, has published an article discussing the details of this trend. It tackles the causes of low Facebook ad conversions and the possible solutions to the problem. Read the full article here.

A part of the article emphasized the need to broaden the audience when marketing on Facebook. Targeting expansion can help advertisers find more users that have similar interests to the service they are providing. It can help reach more people and has the potential to drive more conversions at a lower cost per conversion.

The management of Sterling Leads Social released this statement regarding their services:
“Many companies suffer from decreased Facebook ad conversion nowadays because they are not effectively marketing online. To reach out to as much people as possible, one has to define their conversion events, broaden their audience, and optimize for conversions. In this way, their advertising budget can be maximized, and conversion rates can grow.”

Sterling Leads Social is an online marketing company that helps companies grow their business through content marketing and social media advertising. Interested parties wanting to learn more about Sterling Leads Social’s services can visit their website at https://sterlingleadssocial.com/

About Sterling Leads Social

Sterling Leads Social is a Digital Marketing Agency specializing in Facebook Advertising. Its Facebook ad agency manages over $10,000,000 in Facebook ad spend. They help clients develop advanced campaigns to grow their business and dominate their industry online.

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