IT Staffing / Solutions Provider tCognition Launches New Website Rebrand
Industry: Technology
tCognition, a global IT staffing and solution provider based in Boston announces launch of new website with focus on inbound content and rebranding.
Boston, MA (PRUnderground) June 1st, 2016
tCognition, a Boston-based global IT staffing and solutions provider announced the launch and rebranding of their existing website. Founded in 2003, tCognition has never pushed their branding and marketing as they have largely grown by word of mouth and relationship building. tCognition’s formula of success has hinged on their ability to source dedicated and non-dedicated IT benches and services to their clients. Now tCognition will rely on self-generated content from their own internal knowledge bases to provide a top-notch user experience in the home section and blog.
You can visit the newly branded site at the link below:
tCognition builds itself up as a company “Able to source candidates where other companies can’t.” Part of the reason they can source unique canidates is because they’ve created their own, propriatary Applicant Tracking System called XSeed. XSeed allows tCognition to source candidates on a permanent and non-permanent basis through advanced APIs that dig deep and compile candidates from all kinds of sources (like Monster and Indeed).
In today’s day and age, having the ability to quickly and accuratly source candidates based on client need is ultra important. Recruiting turnaround times are often measured in hours, not days. tCognition looks to convey the message that they deliver on what would be otherwise tough time constraints for most staffing firms. “Our clients send us requirements and expect candidates to be sourced instantanoiusly,” said Manoj Shinde, tCognition’s Founder and CEO. “XSeed allows us to cut turnaround time by around 400% and our new website accuratly conveys the quality of our service.”
In addition to IT staffing, tCognition specializes in niche IT services such as telematics (long-distance transmission of computerized information) and CRM / ERP deployments.
“We’ve been extremely quiet about how we position ourselves in the market,” says tCognition’s VP of Marketing, Jordan Fraczek. “It’s time we scream what we are capable of from the mountaintops.”
In addition to rebranding the website, tCognition also launched a new blog and recruiting section of the site. The new recruiting section allows for employers and job seekers to easily find and upload resumes, respectively. The new branding and functionality of their website allows tCognition’s marketing to finally have a scalable platform to match the level of services provided by the company.
tCognition’s new blog section provides insight and cutting-edge content on IT, CRM, staffing and more. Eventually, the company will be offering their Applicant Tracking System (XSeed) as a free product available to other direct staffing firms to efficiently find and source candidates.
About tCognition
tCognition is a global IT staffing, application development and CRM services firm providing software and professional consulting services. tCognition utilizes a customer-centric approach backed by extensive technology and business domain expertise to help clients improve productivity, increase revenue and reduce costs. tCognition is a results-driven consulting / solutions organization powered by knowledge and experience focused on expanding their capabilities to provide a holistic set of offerings to their customers.