Headliner Labs Teams Up with CFDA to Launch First-Time-Ever New York Fashion Week Bot
Industry: Events
Chatbot Offers First-Time Full Access to CFDA’s New York Fashion Week schedule of Events, Featured Designers and How To Attend
New York, NY (PRUnderground) September 6th, 2017
As more than 125,000 people get ready to attend New York Fashion Week: Women’s, officially starting this Thursday, the Council of Fashion Designers of America (CFDA) announced the release of a chatbot that will provide all the information fashion enthusiasts will need to navigate the shows – from a full schedule of events to background on designers, and how to attend some of the hottest shows in town.
“We are very excited to launch this new an incredibly powerful platform which will enhance the experience of New York Fashion Week for thousands of attendees,” said Marc Karimzadeh, Editorial and Communications Director at CFDA. “The New York Fashion Week Assistant Bot will bring the experience into the hands of people everywhere.”
The chatbot was designed and powered by Headliner Labs, a New York City software platform company that specializes in highly intelligent and engaging chatbots that are accessed through Facebook Messenger (either through the CFDA Facebook page or Facebook Messenger’s Discovery portal). This is the first time the CFDA and New York Fashion Week will employ a chatbot, using machine learning and artificial intelligence to usher in the next era of direct, personal communication between fashion brands, designers, companies – and consumers around the globe.
“We’re thrilled to partner with the CFDA to create The Fashion Week Assistant Bot, enabling the most efficient and intelligent communication of information about CFDA designers and shows during New York Fashion Week,” said Caroline Klatt, co-founder and CEO of Headliner Labs. “The CFDA’s leadership in integrating Headliner Lab’s mobile communication technology is absolutely pioneering, and we are happy to play a role in this fashion innovation.”
To try out the NYFW Assistant Bot, go to https://m.me/cfda
About the Council of Fashion Designers of America
The Council of Fashion Designers of America, Inc. (CFDA) is a not-for-profit trade association whose membership consists of more than 500 of America’s foremost womenswear, menswear, jewelry and accessory designers.
About Headliner Labs
Headliner Labs Headliner Labs builds best-in-class chatbots for the world’s leading brands. Designed to intelligently and proactively convert customers, Headliner chatbots combine the best frontend experience with robust backend AI engines. Collectively, the Headliner Labs team has over a 25+years of experience building smart databases and AI algorithms for retail, connecting offline experiences with online systems.
