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Facebook Marketing has become an integral part of all businesses’ marketing strategies, what with being 1.26 billion users strong, and growing. 728 million active user log on to Facebook daily, and that never is showing no signs of slowing down. This reach has expanded phenomenally amongst smartphone users, too, given that the first thing most of them do upon waking is checking their social notifications. Facebook is a veritable source of an massive, and constantly active, audience and there is no denying it.
For businesses looking to set up their presence on Facebook, there is one main challenge. Obviously, later there will be problems to address such as what type of content to share so that your Fans are excited and how to increase Fans or how to increase engagement on Facebook, or even sell on Facebook. However, the first challenge is always to set up a unique identity, a profile that sets your brand apart and makes it easily identifiable. The key to that is to ensure that all important information about your brand or product is available easily right on your Facebook Page, and the same can be done with a custom landing tab on Facebook.
Apps Mav’s Welcome app for Facebook is an app that lets you create your very own Facebook custom landing tab within minutes, and is highly customisable. You can use the Welcome App to showcase latest news, products, or any other such important information via custom banners. The app’s Fan-gating feature ensures that visitors Like your brand page and become Fans prior to viewing this information, ensure a definite increase in Fans.
The Welcome App has now been updated to incorporate multiple other features to give business owners, and their Facebook Fans, ease of navigation and access to information on the go. The new and improved Welcome app is fully mobile-compatible and comes with language customisation options, enabling page owners to display information in a language their Fans are most comfortable with. The app also has an in-built sign up form with custom form fields which can readily be used to collect leads. These details can either be received instantly via email notifications or can be stored in the subscriber list of the integrated email marketing tool – the Apps Mailer. The white label version of the app allows for further customisation by allowing business owners to remove all Apps Mav branding and replace it with their own, for a little extra money, and make the app truly their own.
The Welcome app for Facebook will be available to buy on the Apps Mav website for as less as $4.95 per month (0-500 fans) on December 13, 2013, and buying it unlocks a varied buffet of many other Facebook apps. These apps can be used to run a Facebook Photo Contest, host Sweepstakes on Facebook, run various other types of contests on Facebook, offer Group Deals, and Coupons on Facebook. Their upcoming Instant Rewards Facebook App will even allow page owners to reward their Fans for interacting on their Facebook Page by sending vouchers or coupons straight to the Fans’ email.
About Apps Mav
Apps Mav; Maverick Mav’s application development arm, enables Social Commerce and Social Marketing Campaigns, which help businesses drive engagement among their Social & Mobile consumers.
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