Endure Beauty Launching Pop-Up Store In The Market @ Macy’s

Industry: Beauty

Rapidly expanding organic beauty brand announces a partnership with Macy’s through their Market in-store experience.

Atlanta, GA (PRUnderground) January 24th, 2019

The countdown begins for the launch of Endure Beauty at The Market @ Macy’s on Sunday, February 3rd. The Lenox Square Macy’s store will host the pop-up style marketplace for the popular, organic beauty brand and provide their customers with instant gratification and a stunning retail space. The Market @ Macy’s has proven to bring results for their partnering brands since the initial launch just last year.

Marc Mastronardi, EVP of new business development and innovation at Macy’s states, “Overwhelmingly, what we think makes this so attractive for Macy’s and our customers is it continues to drive customers to stores by giving a constant break of discovery.”

Endure Beauty is best known for pioneering the lash-care and maintenance market, housing three, unique collections from organic Skincare to their Patent Pending Eyelash Cloths. The brand is proud to give their customers cruelty-free, paraben-free, alcohol-free, non-comedogenic and organic skincare products. They also plan to launch an exciting new Spa product line and elevated package design during their time at Macy’s. The Market @ Macy’s provides the ideal setting for the growing beauty brand to display their refreshing collections and allow customers to experience the brand in a traditional brick-and-mortar setting.

CEO and Founder, Nikki Huebner, announces, “We could not be more excited to for this partnership and to give our customers a seamless and hands-on experience through The Market @ Macy’s!”

Endure Beauty will have the opportunity to display their collections in the Lenox Square Macy’s from February to April of 2019. Follow Endure Beauty on Instagram at @endurebeauty for more information or visit www.endurebeauty.com.

About Endure Beauty

Endure Beauty is a charitable brand modernizing the lash and skincare Industry through organic beauty products. With innovative products like Endurelash® Organic Eyelash Cloths, and the Endure Under Eye Gel Therapy Pads, Endure Beauty is giving shoppers ways to increase the luxury of their lash extension service while making it even easier to maintain longer lasting, healthier, and fuller lashes. All of the products are formulated to help protect and preserve both lash extensions and natural lashes. Endure Beauty is captivating the beauty market with organic products with an edge. The heart and soul behind the Endure Beauty brand are the charitable aspects. Founder Nikki Huebner lost a daughter in a tragic accident in 2010. Her true-life mission is to give back hope through, Chyler’s Family Room Projects, an extension of the Ronald McDonald House Charities.

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