Digital Air Strike Named Brand of the Year at 2017 Arizona Interactive Marketing Association Awards
Industry: Advertising & Marketing
Company Also Honored with an AZIMA TIM Award for Its Creative Social Media Video Series
Scottsdale, Ariz. (PRUnderground) April 11th, 2017
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Continuing to demonstrate its growth, leadership and creativity in the social media and digital engagement market, Digital Air Strike today announced it won the highly coveted 2017 Brand of the Year TIM Award presented by the nonprofit Arizona Interactive Marketing Association (AZIMA). Digital Air Strike also captured first place in the category of Online Video for its imaginative, engaging, and creative social media series, “Social Media in Real Life”, and was named a top finalist for a highly successful Facebook ad campaign.
“Being named Brand of the Year and being recognized for our creative video capabilities underscores that we’ve built our reputation on innovation,” said Christina Wofford, Vice President of Marketing and Communications at Digital Air Strike. “I’m grateful to AZIMA for the honors and applaud our executive team and employees for their outstanding contributions.”
Dedicated to recognizing digital marketing professionals and their successful digital marketing campaigns and innovation, the annual AZIMA TIM Awards bring together Arizona’s best and brightest digital marketers to celebrate the work completed in the previous calendar year. Among its numerous accomplishments, Digital Air Strike was recognized for its third year of consistent, profitable growth, including increasing its client base by more than 35 percent.
Digital Air Strike’s creativity and sense of humor shine through in its winning online video submission. “Social Media in Real Life”, which you can view here, personifies different social media platforms as hyperbolic characters who irritate an overwhelmed business owner trying to make sense of his digital engagement and reputation management. The company perfectly depicts the struggles that businesses experience with social media to demonstrate the need for a digital marketing partner.
The company’s proprietary targeting and masterful management of a Facebook ad campaign for a Texas automotive dealer group was recognized as a top finalist in the category of Social Influencer Marketing. The results were so remarkable Facebook did a case study on Digital Air Strike’s expertise.