For the small independent businesses that have historically relied on classic marketing strategies like newspapers and radio advertising to drive foot traffic and sales, it can be nearly impossible to compete with larger, faceless corporations with in-house ad agencies and marketing budgets in the hundreds of millions. Enter Ohio-based Cornerstore Strategy, which utilizes new technologies… Read more »
Commandeering 3500 horses to South Georgia Motor Sports Park (SGMP) in Adel on October 10-13, Coast Packing Company CEO Eric R. “Goose” Gustafson — for the first time ever with radial tires on this car — will drive his ’69 Noonan Hemi ProCharger Pro Mod Camaro at Duck X Productions’ Sweet 16 3.0 (https://www.racedxp.com/), with… Read more »
Covid-19 caused many businesses to shut down, including restaurants. About 60% of the restaurants are closed on Yelp. “I had thought of the idea of connecting chefs with foodies online a few years ago but it was not until this year that I felt that the timing could not be better”, recalls Wasim Khan, founder of Mealini. Wasim Khan realized the silver… Read more »
Cornerstore Strategy specializes in making restaurant, bar and coffee shop menus more profitable through the use of marketing psychology and menu engineering. In September the company set out to better understand Chinese takeout menus and find opportunities to improve their profitability without changing the underlying dishes served by the restaurants. What they found was surprising…. Read more »
Northern Michigan, nicknamed the “Cherry Capital of the World”, grows over 70% of all tart cherries in the United States. The news of how cherries imported from China, Turkey and Poland can hurt USA farmers is getting more local, regional and national attention. Did you know, countries including Turkey, heavily subsidizes its cherry industry? This… Read more »
