Posts Categorized: Press Release Tips

Should you run a Black Friday press release? That depends…

Posted filed under Press Release Tips.


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Black Friday is one of the biggest shopping days of the year. It falls the day after Thanksgiving (November 25th this year) and often features great deals on products and services. The question for marketers and publicists is whether it makes sense to run a press release for your business for Black Friday. We will… Read more »

PRUnderground Guide to the top 90 PR Conferences and Digital Marketing Events for 2016

Posted filed under Press Release Tips.


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We recently published a free guide to the top 90+ Public Relations and Digital Marketing Conferences for 2016. You can see it at www.prunderground.com/resources/guide-to-the-top-2016-pr-conferences-public-relations-and-digital-marketing-events. So whether you want to stay on top of the latest industry trends, or network with peers, browse the list for a nearby conference that looks interesting. As PR, Social Media… Read more »

When should you distribute your press release on Yahoo Finance?

Posted filed under Press Release Tips.


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PRUnderground.com can now publish your press release to Yahoo Finance, through our new US National Plan. However, it costs a lot more ($189/release) than our normal press releases ($20-$39). So we want to break down when you might consider paying up for inclusion on Yahoo Finance. As many of you know, Yahoo Finance is one… Read more »

PRUnderground.com Press Release Content and Formatting Requirements

Posted filed under Press Release Tips.


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Here is a reminder of the Content and Formatting Guidelines for press releases submitted to PRUnderground.com. A good portion of them are to ensure your press release is picked up by Google News and our syndicated news network of websites. Headline Length: The headline may be no more than 100 characters (Note only the first… Read more »

Seven tips to help your press release get picked up by Google News

Posted filed under Press Release Tips.


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Google News is becoming a lot more restrictive on what they include, and we want to help your press releases have a better chance of getting picked up, which is solely at their discretion. In prior years almost every press release from a Google News source was picked up by the site, but that is… Read more »