When someone searches your company in Google, it is important to have fresh and positive news about your business. It shows your company is active and growing. When a searcher doesn’t find anything, or the news is old, people can sometimes wonder “What’s wrong?” and assume the company is in trouble. Sometimes it can be… Read more »
We all know an image can add a whole new dimension to a press release (or any marketing campaign). But it can be hard (or expensive) to create or find a good one. No more. You can find 550,000+ free images you can use however you want (according to them) at Unsplash.com. So search a… Read more »
An online press release is an official company announcement meant to be distributed and re-published to hundreds of news and TV websites, search engine, and social media. In its simplest form, it is an extremely easy thing to write, and this beginner’s guide will help you in a step-by-step way to effectively do it yourself…. Read more »
Copyright violation is a serious offense (up to $150,000 in fines and potential jail time!), so always be sure you have the rights to use any image (or text copy) in your press release. NEVER steal/borrow someone else’s photo and use it in your press release (or anywhere else). You just do not need to… Read more »
A lot of the reasons we do press releases are to communicate our company’s growth and positive activities throughout the year, but sometimes it is hard to come up with new topics each month. So we brainstormed 6 great ideas for press releases that make sense in December. Charitable Activities: Maybe your company donates to… Read more »
