Blue Fountain Media Issues Special Report on Ecommerce Site Performance Optimization
Industry: Advertising & Marketing
White Paper Reveals Six Areas of Focus That Will Help Any Business With An Ecommerce Presence Attain Better Than Average Conversion Rates
New York, NY (PRUnderground) July 18th, 2017
Blue Fountain Media, a leading NYC-based digital marketing agency that specializes in ecommerce website design, released a special report today that provides a 6-step strategy for improving website conversion rates. The white paper, entitled Tips to Make Your Ecommerce Site Convert gives businesses, no matter their size, easy-to-follow steps for increasing their website conversion rates above the national average of 2.76%. Conversion refers to the act of taking a curious website visitor and “converting” them into a bona fide paying customer.
“Improving your website’s conversion rate is one of the most impactful things you can do to increase ecommerce sales for your business,” says Blue Fountain Media’s founder and managing director, Gabriel Shaoolian. “There’s always room for improvement and our new white paper clearly identifies the six critical areas where a business owner can improve their site’s overall conversion average.”
It’s forecasted that in 2017, US retail ecommerce sites will see sales of roughly $460 billion. By 2020 that number is predicted to grow to as high as nearly $700 billion. While it’s clear that ecommerce sales will continue to grow, to date, the average US ecommerce conversion rate languishes at 2.76% across all devices.
“Too many businesses today set up their ecommerce website and then walk away from them expecting the sales to just come rolling in. These businesses need to realize that it’s a living thing, and they can tweak and re-tweak various components of the site to better engage potential customers,” says Gabe Shaoolian. “I hope this report shows businesses that a few simple adjustments can make an impact on sales.”
The Blue Fountain Media Ecommerce Site Optimization white paper shows:
· How to take advantage of the estimated 16% yearly growth forecast across the eCommerce industry.
· What key factors will position a brand at the forefront of eCommerce revolution.
· Ways to identify the needs of digital consumers to help improve a brand’s conversion rate.
This special Blue Fountain Media exclusive report can be downloaded for free at: https://www.bluefountainmedia.com/resources/whitepapers/doc/tips-to-make-your-ecommerce-site-convert
About Blue Fountain Media
Blue Fountain Media A Pactera EDGE Company, is a leading provider of Data-driven, Intelligent, Digital Experiences. Blue Fountain Media works with global enterprises to create high-performing, data-driven websites, and cross-platform integrated marketing campaigns. Blue Fountain Media’s clients include: Element Solutions International, Hillenbrand, CDK Global, Peterbilt Motors, Workfront, Cathay Bank, and more.
