Internet Technology Professional Brian Murphy Joins Macromark, Inc.

Macromark, Inc announced today that internet technology professional Brian Murphy has joined the firm’s Interactive Services unit as it’s new Director of Interactive Technology.

Brian brings more than 11 years of leadership and development of web based solutions for direct marketing, retail and nonprofit organizations.

Prior to joining Macromark, Brian was a Web Development Manager at Scholastic Inc. where he was responsible for overseeing the design and development of all web based systems.  Using various internet technologies, these systems were geared toward the acquisition of new customers for the Disney, Nickelodeon and Random House brands and children’s book clubs.  The overall focus of the majority of systems was distinguishing fraudulent leads and credit risk customers from profitable leads.

David Klein, CEO of Macromark states, ” Brian’s initial focus will be on developing additional profit producing features to Macromark’s already successful email marketing database and affiliate network programs.”

Previously, Brian managed the online store of woman’s retailer New York & Company where he was responsible for the day to day operations of their website as Website Manager.

Klein adds, ” Our clients continue to look for us to help them acquire more customers through channels beyond direct mail and print.  Brian brings us the opportunity to really create dynamic environments from which our clients can grow their online presence.”

About Macromark:

Macromark, Inc. is a leading, highly reputable and progressive acquisition, retention and monetization media agency. Relying on its experienced sales organization, aggressive marketing efforts and cutting edge IT support, Macromark will acquire new customers for you at the lowest possible cost and will maximize the revenue potential of your most valuable asset, your customer file. The company also provides key e-commerce, print media, insert media and database marketing services. Today, Macromark is recognized as one of the industry’s fastest-growing direct marketing companies with over 600 consumer and business-to-business clients, in the US, Canada and Internationally.

Contact Jennifer Luposello jenl@macromark.com, (845) 230-6314
for more information on how Macromark, Inc. can help your business with its online/interactive needs.