Top That! Publishing Celebrates Extending The Froobles Family
Industry: Family & pets
New exciting Froobles characters set to hit the shelves in Spring 2013, plus free and discounted Froobles apps available to download for a limited time
London, UK (PRUnderground) August 6th, 2012
Following on from the successful launch of the character brand The Froobles, Top That! Publishing has today released the first look of four new characters – a lemon, peach, cherry and mushroom.
The fun new characters, who join a family of 12 already loved fruit and vegetable personalities, will become available in Spring 2013. Still unnamed, Top That! will be hosting a competition on Facebook for followers to provide name suggestions, with the lucky winners receiving bumper Froobles prizes.
To celebrate the launch, Top That! Publishing are also offering the Froobles Maths and Phonics apps as a free download and three Froobles in-apps at a promotional price of £0.69, between 31st July 2012 – 6th August 2012. Perfect for keeping little ones entertained in the summer holidays, these fun and highly interactive apps feature animated stories with voiceovers from celebrities such as Johnny Vaughan, Denise van Outen, Edith Bowman and Reggie Yates.
David Henderson, Managing Director said, ‘We are very excited about the new additions to the Froobles family, it’s great to be building on the success we’ve already achieved and be able to continue to grow the brand further’.
Top That! also recently announced Froobles outdoor play and school playground equipment is being designed for the UK and European markets by PLAYTEC Leisure, and will be showcased in the autumn. Having sold over 400,000 copies of the original storybooks around the world (South America, China, South Korea, Australia, New Zealand, UK and USA), the introduction of new characters and licensee agreement clearly highlights the Froobles brand has a very exciting future.
For more information on The Froobles or Top That! Publishing, please contact 01394 386651 or press@topthatpublishing.com
About The Froobles:
The Froobles are a preschool character brand established by Top That! Publishing in 2011, and are made up of unique characters that have been brought to life by the magic of children’s imaginations. The Froobles live in an ever-changing world in which they have fun adventures, while learning valuable lessons along the way. The Froobles brand is educational, whilst being positive, fun and promoting a healthy lifestyle. www.thefroobles.com
About Top That! Publishing
Top That! Publishing Plc is an award-winning, independent book publisher located beside the river Deben in Woodbridge, Suffolk, UK. Founded in September 1999, this innovative company has published over 2000 titles in the UK and around the world.
Top That! books cater for pre-school children to adults and are designed to promote child development, enrich relationships, and foster creativity and imagination.
