Radley Celebrates National Heart Month with the American Heart Association Featuring In-store Appearance and AHA Pin Promotion

Industry: Awareness, Fashion

Celebrate this Valentine’s Day with a gift that keeps giving through the American Heart Association and Radley, the UK’s leading accessories brand. Beginning Friday, February 4th through to Monday, February 28th, shoppers will receive 10% off Radley’s entire collection when a $3 American Heart Association pin is added to the shopping basket online or purchased at their Roosevelt Field, NY retail store.

New York, NY (PRUnderground) February 10th, 2011

Celebrate this Valentine’s Day with a gift that keeps giving through the American Heart Association and Radley, the UK’s leading accessories brand. Beginning Friday, February 4th through to Monday, February 28th, shoppers will receive 10% off Radley’s entire collection when a $3 American Heart Association pin is added to the shopping basket online or purchased at their Roosevelt Field, NY retail store.

A special in-store event at the store will take place on Saturday, February 12th, from 2pm – 6pm. Jessica DiMeo, AHA Senior Regional Director, Communications, will provide literature, pamphlets to hand out to customers and help raise awareness for heart health. Red apples a little brown bag with a “make someone’s heart happy” sticker will be given away with every purchase.

Radley is excited to partner with the American Heart Association, and support the vital work they do. This promotion is a wonderful way to give and be given, we hope our customers embrace this charitable cause,” says Anna Karlen, Head of Marketing

About Radley:

The UK’s leading women’s accessory brand, Radley London brings color and a playful British sense of fun to the American handbag market. The collections are inspired by lifestyles and influences from around the world, as well as, eclectic design from London. Crafted from beautiful leathers, with rich color schemes and unusual hand-crafted detail, Radley handbags are unique and give American women a new way to express their individuality.

About the American Heart Association:
Founded in 1924, we’re the nation’s oldest and largest voluntary health organization dedicated to building healthier lives, free of heart disease and stroke. To help prevent, treat and defeat these diseases – America’s No. 1 and No. 3 killers – we fund cutting-edge research, conduct lifesaving public and professional educational programs, and advocate to protect public health. To learn more or to join us in helping all Americans, call 1-800-AHA-USA1 or visit www.heart.org.

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