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Olympic Games Car Hire Being Booked Up Fast Warns

Industry: Travel

Online price comparison specialist reports rising demand and prices ahead of Games

Lightwater, Surrey (PRUnderground) June 19th, 2012, the leading online car hire price comparison specialist, is warning visitors heading to the UK for the Olympic Games to book their car hire soon. The website reports that with around a month to go until the Games prices are rising and availability of cars may be reduced.

The service helps travellers and tourists source the best value car hire around in over 15,000 locations and from more than 50 top name providers – from Alamo to Thrifty. Anyone who is travelling to London for the 2012 Olympic Games and wants to collect a car on arrival can visit right now and find great value offers – with deals to be had from just £16 per day from Heathrow Airport*.

With so many people heading to the UK from all over the world to enjoy the Olympics, reports that there may be a shortage of rental cars available at the most popular pickup locations. As such advance booking is key, and right now has deals available such as rentals collected from London Gatwick Airport starting as low as £14 per day.**

Gareth Robinson, Managing Director of, commented, “We’ve seen a recent spike in bookings for collection around London ahead of the Olympic Games, so we are advising people to get their skates on if they want cheap car hire in the UK this summer. Availability and choice are only going to get lower as the Games get closer, so advance booking is the smart move.”

The service compares car hire deals from up to 50 rental companies, including Alamo, Auto Europe, Avis, Budget, Hertz, Holiday Autos and Sixt, in over 15,000 locations worldwide.  To compare the latest car hire deals visit

*Price correct at time of writing for 1 week car hire from July 26th for rentals collected at Heathrow Airport.

**Price correct at time of writing 1 week car hire from July 26th for rentals collected at Gatwick Airport.

Media Contact
Helen Young
T: 0844 448 1489

About ASAP Ventures Ltd was launched in February 2003 and grew to become one of the UK’s leading online car hire companies by 2006.

In 2007 the company re-launched its site to create the first major online price comparator in the travel industry. Using the latest technology the site now searches up to 50 different car hire websites, providing an impartial comparison of the best prices available in over 15,000 locations.

Websites searched include Alamo, Auto Europe, Avis, Budget, Ebookers, Hertz, Holiday Autos, Opodo, Sixt and Thrifty, with the site quickly comparing prices and allowing customers to refine their search by car type.

The site also features over 5,000 pages of travel information in a mini-guide format.

In 2008 was voted Best Car Hire Website in the Travolution Awards, and in 2010 it was Highly Commended in the Best Meta-search/Price Comparison category. To book or for further information visit

Press Contact

Helen Young
0844 448 1489