etouches and InGo Enter Distribution Agreement to Deliver Advocate Marketing to 14 Million Attendees
Industry: Event Planning
InGo Solution to be Integrated into etouches Platform
Arlington, VA/London, UK/Norwalk, CT (PRUnderground) July 7th, 2015
Steve Mackenzie, Vice-President Global Channel of etouches, and Michael Barnett, CEO of InGo, today announced a new partnership to integrate InGo’s word-of-mouth social media marketing into etouches event management platform. InGo, the socially smart event marketing platform growing events all over the world, will make etouches an official distribution partner.
“InGo’s unique ‘Advocate Marketing’ approach to social media marketing is the perfect complement to etouches best in class event management platform,” said Mackenzie. “We’re very excited to be adding this to our portfolio of event solutions.”
“We are delighted to make it possible for etouches customers to get the power of InGo in an easy, 15 minute installation,” said Barnett. “etouches 14 million attendees will now be able to easily invite millions more to their favorite events, exponentially growing shows all over the globe.”
etouches is the most comprehensive web-based event software management platform available. Offering two product lines named quad and pro, etouches is based on a multi-tenant, cloud-based architecture using open source technology and delivered as software as a service (SaaS). The multilingual, multi-currency product line includes modules for scheduling, budgeting, registration, seating, appointment setting/networking, venue sourcing, email marketing, surveys, mobile, lead retrieval and event websites.
InGo is a social media event marketing company that empowers event organizers and attendees. InGo serves the largest event companies in the world such as Reed Exhibitions, Emerald Expositions, Messe Frankfurt, Fiera Milano and UBM. InGo provides event marketing solutions for varied industries such as tech, fashion, construction, media, film and more across the globe. It has been in business since 2013 and has served over 200 events in the U.S., Europe, Canada, Mexico, Australia, Columbia, Nigeria, Turkey, Japan, China and Russia. Discover how InGo can grow your event at http://regdemo.ingo.me.