Build-a-Buzz, A Leading Email Newsletter And Blog, Has Just Released Tips Based On Justin Bieber’s Social Media Savvy.

Industry: Marketing, Social Media

According to Build-A-Buzz, there's a lot we can learn fro Justin Bieber's meteoric rise and success.

New York, NY (PRUnderground) May 17th, 2011

According to Build-A-Buzz, there’s a lot we can learn fro Justin Bieber’s meteoric rise and success. First of all, Justin Bieber knew what he wanted from an incredibly young age and pursued it like it was the air he needed to breathe. He is the first artist that we can truly say was discovered via YouTube and he also owes much of his success to Twitter. He posted videos of himself singing and once he was discovered continued to exploit social media to his ultimate mega advantage. Even today as one of the biggest music stars on the planet, he continues to stay in touch with his fans via social media.

What can you garner from Justin’s excellent use of social media? Here are some Bieber-esque tips you can apply to your business:

Got Social Media:
First of all if your business doesn’t have a Twitter, FB or any other social media account, get one fast! You are not connecting with your audience in a meaningful way and you are losing out on major exposure potential.

Got Video:
Justin Bieber was literally discovered on YouTube. From age 12 he started posting videos of himself singing different song including a Chris Brown cover that led to his discovery by a major talent agent. Bottom line is you never know if a video will go viral so it’s important to create something different and remarkable enough that people will want to pass it on to others.

Excellent Customer Service:
You wouldn’t think that Justin Bieber would be so good at customer relations, but he is. He spends at least two hours a day tweeting to his legion of fans and giving them the inside scoop on his world. Fans enjoy an intimate relationship that makes them feel special. Bieber’s team even goes out of their way to provide fans an opportunity to see Bieber in concert by giving away tons of front row tickets.

More on Bieber Marketing to come. Check out the full story on

Want to learn specifically how you can apply Justin 101 to your social media strategy? Check out this link/article with more tips on how Justin’s social media strategy can work for your brand!

About Build-A-Buzz:

Build-A-Buzz, a free daily PR newsletter and blog that provides valuable PR tips and contacts, is a top resource for small businesses looking for cost effective ways to build their brand. DIY PR has grown over the years as companies cut back due to the economy.  Newsletters and blogs offering free advice have proliferated on the Internet but none have been as forthcoming with advice, resources and contacts than the Daily Buzz.


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